About

A company founded by a
proud medical representative.

Newtrimed was founded on 7 February 2000 and incorporated as Newtrimed HealthCare Private Limited on 11 July 2016. It builds on more than fifty years in the pharmaceutical industry accumulated by its founding director, T M Kannan.

Our story

Built from the field,
not from a boardroom.

Newtrimed has a significant presence in the hardcore dermatology and cosmeceutical segment, with over forty unique formulations — many of them firsts in India. The company is known for need-based formulas in state-of-the-art packaging, promoted through scientific professional marketing, and it enjoys the warmth and patronage of many dermatologists.

The vision is to be a trailblazer in innovative and need-based product design: groundbreaking solutions that answer the evolving needs of the patients our prescribers see. Quality is not a department. Every product is crafted with premium ingredients and current techniques, and we give equal weight to actives and inactives, because the wrong vehicle can undo the right molecule.

Recognising the importance of training, we invest continuously in our team so that a conversation with a Newtrimed representative is a technical one. Above all, the goal is customer delight — placing the dermatologist and the patient at the centre of everything, addressing feedback on priority, and improving formulations rather than defending them.

Business strategy

The six pillars.

Innovative, need-based product design

Every formulation starts from a gap a dermatologist has named in clinic — not from a marketing calendar. Several are firsts in India.

Quality owned, not outsourced

Responsibility for what goes in the pack sits with us. Actives and inactives are chosen with equal care, because a vehicle can undo a molecule.

Good marketing practices

Ethical promotion, compliance with the relevant regulatory guidance as it is updated, and long-standing relationships with distributors and stockists.

Training

Online, offline and on the job. A field team that can hold a scientific conversation is the only way a science-led product range means anything.

Scientific marketing strategy

Unique product concepts delivered with the study references behind them, so the conversation with the prescriber is technical rather than promotional.

Customer delight

Feedback addressed on priority, products improved continuously, standards complied with. Trust built one prescription at a time since 2000.

The four Ps

People, product,
plan, prosperity.

People

Our strength is the cumulative result of the capabilities of our employees.

Product

Innovative formulation enclosed in cutting-edge packaging.

Plan

A scientific sales promotion strategy that has established a strong market position.

Prosperity

Success hinges on the effective execution of the other three.

Leadership

The people behind
the formulations.

Managing Director

T M Kannan

Known as TMS in the field. A gold medallist from Madura College, Madurai University, his career began at Dey's Medicals as a medical representative, and led to his co-founding Fourrts India Laboratories, where he served until 1989.

His pharmaceutical expertise earned a consultancy with Unilever, introducing a significant product to elite medical practitioners. His research spans animal studies, human clinical trials and market analysis, including an innovative study on the wound-healing properties of phenytoin sodium under the guidance of Dr G. N. Menon of The Health Foundation of New York.

He has consulted for Sapphire Pharmaceuticals in Kuala Lumpur, advised leading Indian dermatological pharmaceutical companies, and built export routes to Germany, Mauritius, Malaysia and Singapore.

Board of Directors

T M Lakshmynarayan

BSc, MCA

A gold medallist in MCA with more than twelve years at HCL and Amazon, rising through successive management levels.

His understanding of the IT landscape and his leadership strengthen strategic planning and drive innovation in the company's digital work.

Board of Directors

T M Vivek

B.E., MBA

Five years of IT experience at a leading firm in Kuala Lumpur, Malaysia, with deep exposure to the international technology landscape.

That global perspective guides the company's digital strategy and broadens its organisational horizons.

Founded: 7 February 2000
Incorporated: 11 July 2016 as Newtrimed HealthCare Private Limited
CIN: U36999TN2016PTC111358
Registered office: Plot No. 72 & 73, 7th Link Street, Judges Colony, Nehru Nagar, Kottivakkam (OMR), Chennai 600041
Formulations: 40 across 13 clinical areas
Distribution: Pharmacy stockists across Tamil Nadu, Karnataka, Kerala, Delhi, Haryana, Uttar Pradesh

A company founded by aproud medical representative.

Built from the field,not from a boardroom.